
“We believe that everything we put into – and onto – our bodies must be nutritious and safe.” - Horst Rechelbacher, founder of Intelligent Nutrients
From his early days in the business, Aveda founder Horst Rechelbacher was dedicated to finding ways to use plant-based ingredients to enhance personal health and wellbeing. After selling Aveda, he devoted his time to growing and researching the plants on his organic farm, with the goal of taking the personal care movement to the next level of healthy. With the assistance of the top food scientists in the country, Horst realized the latest dream in the form of Intelligent Nutrients™. Each product is a marriage of Mr. Rechelbacher’s insistence on nothing but food-grade quality ingredients and his exceptionally high performance standards.
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Why we like it
In short: natural, organic, healthy, top-performing, made by Horst Rechelbacher. And oh, the hair spray!